Istana Berkebaya is a fashion show held by the government to promote Kebaya, an upper garment traditionally worn by women in Indonesia. This event also signifies that Kebaya goes beyond clothing; it symbolizes the grace and variety of Indonesian women while upholding cultural heritage.

Creating a comprehensive identity for the event, encompassing everything from the conceptualization and visualization to overseeing the design production process.

The idea for the logogram comes from the Flamboyan Flower, which is also known as the Betawi Flower. It is a symbol of a bright and sturdy soul.

The graphics are abstracted and transformed from traditional batik Betawi, which often using flowers as their patterns. 

The pattern making process involved a thorough exploration of various batik Betawi patterns, skillfully modernizing them while preserving their deep cultural significance.